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$899 Robot Litter Box: How Scooping Became a $300M Business

Litter-Robot 5 Pro: $899 AI litter box tracks health & auto-cleans—why cat owners pay premium for this 25-year tech leader

Meng Li's avatar
Meng Li
Nov 16, 2025
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In the United States, the world’s largest and most mature pet consumption market, smart pet furniture has consistently maintained stable search volume. Particularly in the past year, the search popularity for automatic cat litter boxes has risen significantly.

In this rapidly growing market, Litter-Robot is undoubtedly the absolute king. According to foreign media reports, as the highest-rated smart cat litter box brand on the market, Litter-Robot once dominated over 50% of the North American smart cat litter box market. With its strong product strength, the brand has gained pricing power far exceeding its peers, earning the reputation of the “Hermès of cat litter boxes.”

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I understand that the newly released Litter-Robot 5 Pro is priced at up to $899, equipped with dual AI cameras and a cat facial recognition system. This seemingly simple device actually integrates multiple smart technologies, including gravity sensing, laser detection, image recognition, and motion control. In a sense, it is indeed a service robot specialized in handling cat excretions.

Beyond the hardware itself, Whisker has also launched the Whisker Plus subscription service at $7.99 per month. Users can view trends in their cats’ toileting data, behavioral changes, and even store video recordings. Simply put, data on when your cat uses the toilet, whether its weight has changed, and if its excretions are regular—all of this will be recorded and analyzed.

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